Case Study 03.


Case Study 03.


Full content support for the launch of a new dog food and nutrition brand.

Services provided:

  • Website copy (including all product descriptions)
  • Monthly blogs
  • Guest articles for external publications
  • Daily Instagram content
  • Ad-hoc resources such as nutrition guides, brochures, and leaflets

Client background:

This modern dog food and nutrition brand prides itself on transparent, delicious recipes and guidance. With our help, they wanted to position themselves as a one-of-a-kind, expert provider from day one.

Campaign overview:

Starting from scratch, this client needed to build awareness and credibility. As well as providing a premium, nutritious product, they wanted to demonstrate a deep understanding of wider dog nutrition and health, becoming a reliable source of support and guidance for dog parents online.

After putting together a long-term strategy across multiple channels – including blogs, Instagram posts, and third-party publications – we got to work producing engaging, thoroughly researched content to position them as leaders in the space. 

Responsible for all aspects of this clients’ content marketing, our team has since helped them build a sizable Instagram following, secured many frequent customers, and established a range of retail partnerships. As a result of their consistent, high-quality content across all channels, this brand has quickly become a valuable, trusted figure for plenty of customers and followers alike.

Don’t settle for content that doesn’t work for you.

Start hitting your mark today.